We work with both E.l.f. Cosmetics and their sister brands Well People and Keys. Each company has different brand standards, different photoshoot cadences, and different needs. Not to mention, several departments have a say in retouching. They require a partner who can quickly and efficiently scale up and down with them, and get the job done — no matter how big or small — to their standards.

Each brand requires packaging for different countries and instead of reshooting packaging, we create versions for EMEA, APAC, and LATAM. We swap out type, barcodes, and more. We enhance difficult-to-capture surfaces like holographics, metallics, and glitters/shimmers, as well as create different colorways and match color to product.